Blog – 5 Design Tips for Flash Banners Ads

Posted on 22. Nov, 2009 by clippersoft in Around The Web

5 Design Tips for Flash Banners Ads | PointBanner.com Blog

In order to have a successful banner ad campaign that incorporates custom flash banners, you should follow some basic design tips.

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Inside AdSense : A deeper look at channels: URL channels (Part I of III)

Posted on 22. Nov, 2009 by clippersoft in Around The Web

Inside AdSense

A deeper look at channels: URL channels (Part I of III)
As many of you know, channels are a great tool for tracking the clicks and impressions on your ad units, as well as figuring out which ad placements, sizes, and colors generate the most revenue. With that in mind, three of our very own Mountain View-based AdSense optimization specialists have created videos showcasing best practices for setting up channels within your AdSense account.

AdSense Channels Tutorial, Part I

Improve Your Clickthrough Rates

Posted on 22. Nov, 2009 by clippersoft in Around The Web

Improve Your Clickthrough Rates

Creating a successful Internet business is all about bringing in users and turning them into cash. The more of those users you can convert, the more money you’ll make.

Your clickthrough rate – the percentage of users who click on an ad – is a measure of your ability to convert your users. A good website will have a clickthrough rate (or CTR) of around 3 percent.

Or to put it another way, even a good site wastes about 97 percent of its traffic.

10 Passive Marketing Opportunities for Freelancers

Posted on 20. Nov, 2009 by clippersoft in Around The Web

10 Passive Marketing Opportunities for Freelancers

Freelance designers are faced with the challenge of constantly finding new work and converting inquiries into paying clients. There are plenty of different ways that you can market your services, but sometimes the most effective ways involve passive marketing.

In this article we will be looking at ten different ways you can passively market your services to potential clients. This includes some methods that involve work up front and then little to no work to continue marketing your services, as well as some methods that are passive in the sense that you are not actively pursuing clients or trying to advertise your services.