mySimpleAds 1.80 Changelog
Posted on 03. Jun, 2011 by clippersoft in Blog, mySimpleAds News
The latest version of ClipperSoft’s Ad Management solution, mySimpleAds, is now available for download from eSellerate.
This version adds some customer requested features to make mySimpleAds even easier! If you have features you would like to see, please make a post in the Feature Request forum.
This version is a major rework of the back end, front end, stats module, and other pieces. Please pay attention to the import notices during an upgrade process, as somethings have changed.
To download the latest version, check out how to on the ClipperSoft FAQ Page.
Changelog:
1.70 -> 1.80
+ New backend
+ New frontend coding
+ New stats module, containing more detailed stats and additional features, like region/city, browser, and platform
+ New stats display providing easier timeframe selecting and google graphs
+ Using SWFObject for Flash inserting
+ XHTML proper code for link tags, etc.
+ Ajax rotation more random
+ Ad keywords can be passed in multiples at a time like : tomato,potato
+ In stats, you can now view all ad information at once
+ You can now ‘remember’ your login to the admin console
* Fixed country/region/city sometimes showing when it should not
* Fixed multiple group ads showing bad characters
* Other minor fixes / additions
* PHP5 now required
Video overview of the mySimpleAds latest version.
Thanks again for being part of the ClipperSoft community. If you have any support related questions with the upgrade, please put in a help desk ticket.
Blog – Online ad spend overtakes newspapers: eMarketer
Posted on 20. Dec, 2010 by clippersoft in Around The Web
Get your piece of the online advertising pie with mySimpleAds …
WASHINGTON (AFP) – Online advertising spending in the United States will overtake spending on newspaper ads this year for the first time, digital research firm eMarketer said Monday.
EMarketer estimated that online ad spending will grow 13.9 percent in 2010 to 25.8 billion dollars while spending on print newspaper ads will drop 8.2 percent to 22.78 billion dollars.
Including Internet ads, print and online newspaper advertising revenue will hit 25.7 billion dollars, eMarketer said, still below the 25.8 billion dollars advertisers will spend online.
“Marketers are devoting bigger shares of their budgets to digital media as they see more customers shifting time toward the Web,” eMarketer chief executive Geoff Ramsey said in a blog post.
“It’s something we’ve seen coming for a long time, but this is a tipping point,” Ramsey said.
mySimpleAds 1.80 (Autumnal Equinox) Released
Posted on 09. Nov, 2010 by clippersoft in Latest News
This version is a major rework of the back end, front end, stats module, and other pieces. We hope to have made it even easier to work with! Registered users can grab it at your leisure! Check out the full mySimpleAds change log. If you’re not registered, now’s the perfect time to join us!
mySimpleads 1.8 Overview
Posted on 05. Nov, 2010 by clippersoft in mySimpleAds News
Here’s a quick video we put together that show’s the updates in mySimpleAds 1.8. You’ll notice a completely new backend, along with a new stats module.
ClipperSoft’s mySimpleAds Ad Management Overview
Here’s the changelog…
1.70 -> 1.80
+ New backend
+ New frontend coding
+ New stats module, containing more detailed stats and additional features, like region/city, browser, and platform
+ New stats display providing easier timeframe selecting and google graphs
+ Using SWFObject for Flash inserting
+ XHTML proper code for link tags, etc.
+ Ajax rotation more random
+ Ad keywords can be passed in multiples at a time like : tomato,potato
+ In stats, you can now view all ad information at once
+ You can now ‘remember’ your login to the admin console
* Fixed country/region/city sometimes showing when it should not
* Fixed multiple group ads showing bad characters
* Other minor fixes / additions
* PHP5 now required
Blog – New mySimpleAds Poll Added
Posted on 23. Sep, 2010 by clippersoft in Blog, ClipperSoft News
We’ve added a new Poll feature to clippersoft.net‘s front page. As the work on 1.8 continues, one question popped up and that is the support for ZIP code’s in the GeoTargeting features of mySimpleAds. Now, of course this would be limited to the countries that have zip codes and are support by Maxmind’s database.
So, please take a moment to head over and vote your opinion, or you always have the write in vote 
.
PHP4 End of Life
Posted on 08. Sep, 2010 by clippersoft in mySimpleAds News
Just a quick FYI regarding mySimpleAds. Since PHP4 has reached end of life and all hosts should really now be on PHP5, the next version of mySimpleAds will require a minimum of PHP 5.2 (similar to other packages, like Drupal).
We want to keep mySimpleAds working and working securely, and keeping with a product that is no longer supported (ie, PHP4) is not a good idea. We may also move solely to mySQL 5, but that’s more up in the air at the moment.
Blog – The Path To Advertising Nirvana
Posted on 13. Apr, 2010 by clippersoft in Around The Web
The Path To Advertising Nirvana – Smashing Magazine
With advertising, a curious thing happens: most people want its benefits but are rarely willing to put up with its hassles. Those who run websites and applications have enough on their plates without having to worry about handling transactions, putting banners across their website or hearing requests from advertisers. Moreover, users have little to no interest in even looking at advertisements that flank a website’s content, some going so far as to block ads before they’re delivered. So, what’s a website owner to do?Advertising hasn’t always been this way. Some people even enjoy them. Scary thought, I know, but stay with me. You know those previews shown before movies and those signs outside of gas stations announcing fuel prices? Those are rarely seen as advertisements at all. That’s because people find them informative, helpful and engaging. Heck, some people say they watch the Superbowl for the advertisements themselves. So why are websites any different? What has changed online that people (apparently) find less acceptable than offline? Not much, really… well, not much unless you count that whole “Internet” thing.
As a general rule, when people surf the Web, they’re in control of the experience. If someone wants information about a particular topic, they might query Google or look up an article on Wikipedia. Regardless of what they do, they choose how to obtain the information they want. The traditional advertising model — shout at your audience until it listens (as Groundswell would put it) — is diametrically opposed to this.
So, if advertisers are working against the model, can’t they just leave us alone? The answer is almost universally no; not until we come up with a better solution. Just as user experience designers carefully craft experiences throughout a website, advertisers must pay attention to how they affect the perceived value of the publications in which they appear.
Blog – mySimpleads Update News
Posted on 30. Jan, 2010 by clippersoft in Blog
Just would like to provide a quick update on the next revision of mySimpleAds. As you can see, it is being redesigned. It’s also being completely rewritten using the Codeigniter framework, along with a lot of JQuery on the UI. The new feature set isn’t determined yet, as the rewrite is taking up a lot of the current effort. One of the biggest things will be a stats rewrite, to make stats even easier to use. We would love to include a payment system, so we’ll see how time permits for that.
If there are things you would like to see, please share it with us, such as in the Feature Request forum.
As always, continued thanks to all our customers for their patronage.
Technorati Tags: mysimpleads, ads
Blog – Reader Poll: Best Books on SEO
Posted on 03. Jan, 2010 by clippersoft in Around The Web
Best SEO Books – Online Marketing Blog
With all the hubub about personalized and real time search and the potential impact on the SEO work that can influence search visibility, the question about relevance comes to mind when considering books about search engine optimization. Search engines like Google change often (38 new search products in 70 days) so one could argue that a book published in print would become outdated. For those books that outline very specific tactics and even tricks/loopholes, that indeed is the case.
Blog – Hackers Hit OpenX Ad Server in Adobe Attack
Posted on 23. Dec, 2009 by clippersoft in Around The Web
Hackers Hit OpenX Ad Server in Adobe Attack – PC World Business Center
The attackers are taking advantage of a pair of bugs in the OpenX advertising software to login to advertising servers and then place malicious code on ads being served on the sites. On Monday, cartoon syndicator King Features said that it had been hacked last week, because of the OpenX bugs.
